Cairo — African Export-Import Financial institution (Afreximbank) is happy to launch the second season of its documentary sequence, Influence Tales. Constructing on the success of the inaugural season, the brand new assortment of six movies expands the sequence’ geographic scope to seize the Financial institution’s rising footprint throughout World Africa, that includes tales from the Caribbean and Africa.
Produced by Afreximbank in partnership with Create, CNN Worldwide Industrial’s branded content material studio, Season Two takes viewers on location to Grenada, Ghana, Côte d’Ivoire, and Nigeria. The sequence brings to life the impactful outcomes of strategic investments, transferring past finance to seize the human and financial transformation unfolding throughout the continent and its diaspora. Every episode offers an intimate have a look at the landmark tasks and partnerships which are unlocking enterprise, constructing essential infrastructure, and fostering a brand new period of prosperity.
That includes tales that spotlight the breadth and influence of Afreximbank’s interventions — from the enlargement of the Silversands Resort in Grenada, a flagship mission of deeper Africa-Caribbean cooperation, to the event of Dangote Refinery in Lagos, the movies illustrate the dimensions of ambition driving Africa’s financial future. Viewers will probably be transported to Aba, Nigeria, to see how the Geometric Energy mission is revitalising a historic industrial hub with dependable electrical energy, and to Ghana, the place the sequence follows the journey of cocoa from farm to international market by the Financial institution’s partnership with Plot Enterprise.
The sequence additionally celebrates the rise of Africa’s artistic financial system, spotlighting Ghanaian vogue model Boyedoe because it ready for its debut on international stage at Paris Style Week, supported by Afreximbank’s Artistic Africa Nexus (CANEX) programme. The ultimate episode explores the renovation of Abidjan’s iconic Félix Houphouët-Boigny Stadium, showcasing how funding in nationwide infrastructure delivers wide-reaching cultural and financial advantages for native communities.
Mrs. Anne Ezeh, Director of Communications and Occasions at Afreximbank, emphasised the sequence’ function in documenting the Financial institution’s core mission and influence: “These movies are way more than tales about funding and tasks; they’re portraits of partnership and progress, demonstrating our unwavering dedication to fostering financial independence. By showcasing the entrepreneurs, communities, and nationwide economies we companion with, we’re sharing a imaginative and prescient of a affluent and built-in World Africa. This showcase is significant as a result of it demonstrates that the constructing blocks for better financial integration are already in place or being constructed now, inspiring companies and areas to speed up intra-African commerce and inspiring entrepreneurs to forge cross-border collaborations that drive growth at house and overseas.”
Martin Laing, Senior Director of Manufacturing and World Government Producer at CNN Worldwide Industrial’s Create Model Studio, stated: “It has been an actual privilege to work hand in hand with Afreximbank and their unimaginable group as co producers of Influence Tales once more for the second season. Collectively, we have constructed a compelling, viewers first YouTube documentary sequence devoted to telling highly effective human tales and showcasing the real-world influence of their initiatives throughout Africa, its international diaspora, and past. We’re extremely proud to collaborate on a really worldwide sequence that places individuals on the coronary heart of the storytelling and connects meaningfully with audiences around the globe.”
The six new episodes which can debut on Afreximbank TV on March twelfth and function a robust testomony to Afreximbank’s mandate to finance and promote commerce, in addition to demonstrating how strategic investments are turning alternative into tangible prosperity for companies and communities throughout Africa and the Caribbean. The sequence will probably be promoted in excessive influence codecs throughout CNN.com and in a long-form TV marketing campaign throughout CNN Worldwide.