Africa: Yassir Acquires Kawarizmi to Construct Retail Media and Adtech Platform

Africa: Yassir Acquires Kawarizmi to Construct Retail Media and Adtech Platform

Yassir has acquired Kawarizmi because it expands into promoting and retail media throughout Africa, the Center East and Europe. The deal provides programmatic promoting capabilities to Yassir’s platform, permitting it to make use of its person information to ship focused campaigns and develop partnerships with manufacturers. Monetary phrases weren’t disclosed. Yassir, based in 2017 by…

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NIQ State of the Retail Nation: South African FMCG retail lifted by financial tailwinds – African Enterprise Innovation

NIQ State of the Retail Nation: South African FMCG retail lifted by financial tailwinds – African Enterprise Innovation

FMCG gross sales worth for 2025 rise 5.7% to R683 billion Conventional commerce channels rising at a sooner tempo than trendy commerce Winner-takes-all alternative for agile FMCG manufacturers in conventional commerce channels NielsenIQ (NIQ) South Africa has launched its State of the Retail Nation evaluation* for the calendar 12 months of 2025, displaying wholesome development…

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